Plan B:
A Manifesto for Climate Control
Decades of COP conferences have produced piecemeal strategies, leaving us vulnerable, with no clear playbook to chart a path forward.
It’s time for Plan B!
Root Cause: Mass Production
The real culprit behind climate change isn't just excessive emissions or deforestation, it is the relentless pursuit of mass production.
Our insatiable demand for more has pushed our planet to the brink, and it's time for a change.
Success depends on fixing the root cause: our economic system itself.
Overloading the Planet
Today's business models demand continuous growth in sales and profits. Few management teams can afford to cut production to sacrifice profits for social goals.
The conflict between financial performance and sustainable business practices is putting the brakes on climate change.
Financial incentives must drive sustainable businesses, and not be a roadblock.
Upending Entrenched Interests
Entrenched interests can seem all powerful. Giant corporations often undermine climate progress, based on the argument that environmental goals are unrealistic.
However, Industry leaders like IBM, Sears and Blockbusters were all upended by more agile and innovative competitors like Apple, Amazon and Netflix respectively, each with groundbreaking business models.
Like David and Goliath, cutting edge business models can topple the giants.
Plan B: A Game Changer
Imagine a world where businesses achieve unparalleled financial performance, combined with outstanding customer convenience and minimal environmental impact.
Plan B (in beta development) is a cloud based strategy ecosystem for corporations to prepare for ongoing climate disruptions.
Balancing financial performance and environmental impact is now within reach!